Bluey Tonies Launch

Strange Arrangements was enlisted by Sydney-based The Connect Agency to bring a Tonies activation to life, celebrating the launch of the Bluey Tonies for New Zealand audiences.

Strange Arrangements transformed the initial creative into a fully realised, immersive Bluey experience, incorporating playful touches such as a Bluey tree where kids could gather beneath the canopy of leaves, play and explore.

The 6m x 6m build was installed at Sylvia Park and ran for 14 days, bringing the world of Bluey and Tonies to life for families.